5 years after his sports car design won out of over 400 contest entries,, we are about to see how 22 year old Ryo Mukumoto’s sports car design has turned out.
Ryo Mukumoto was 22 and into his third year making mock-ups at Honda’s research arm when he won an in-house competition.
Honda made him the youngest lead engineer in the company’s history and gave him a young team to help translate his ideas into reality.
Mukumoto’s vision — a low-slung roadster inspired by a speeding bullet — goes on sale next month in the most competitive segment in Japan’s shrinking car market.
“People of my generation think cars are simply a tool for transportation,” Mukumoto, now 26, said in an interview in Wako City, Japan.
“I wanted them to say — hmm, this car is different,” he said. “We have made a car that will turn heads.”
The introduction of the S660 roadster, named for the 660-cc engine capacity limit that defines the mini car category unique in Japan, comes as Honda searches for a way out of record vehicle recalls and quality lapses.
The company has blamed these problems in part on an overly ambitious sales target that placed undue stress on its vaunted engineers.